Salford City Appoint Gavin Fleig As New CEO
Salford City Football Club (SCFC) has announced the appointment of Gavin Fleig as its new Chief Executive Officer, effective October 1.
Fleig’s appointment, who joins from City Football Group, marks the beginning of a new era for the club and is a signal of the new ownership group’s intent to bring the best-in-class executive talent to SCFC.
He will be responsible for leading the strategic, operational and commercial direction of the club, with a clear focus on delivering competitive football success, driving promotion up the ranks of English football and establishing sustainable commercialisation models for future growth.
Speaking of his appointment, Fleig, said: “I couldn’t be more excited to join Salford City FC at such an important moment. This club is entering a new chapter with clear determination, and huge untapped potential.
“We want to build a club that competes fearlessly, first and foremost on the pitch and extending throughout our business and community efforts to grow in the right way, with our dedicated fanbase at the heart of everything we do.”
SCFC Co-Chairs Declan Kelly and Lord Mervyn Davies, added: “We are thrilled to welcome Gavin Fleig to Salford City Football Club. His proven record of leadership, player development, and shared commitment to success perfectly aligns with our vision for the club.
“His commitment to driving both competitive football and commercial sustainability will be instrumental as we push towards the next level of growth for SCFC.”
Co-owner Gary Neville, said: “Gavin has all the qualities we’ve been looking for – strategic, passionate and forward-thinking. His belief in the club’s potential aligns perfectly with our own bold vision.
“We have significant ambitions at Salford City, and with Gavin at the helm, we’re confident we can deliver on them.”
Fleig joins SCFC with over two decades working across talent strategy, multi-club operations and long-term football planning at the highest levels of the game. As a first-rate football operator, he’s worked at the highest levels of City Football Group, overseeing talent management and development across their global network of football teams.
His career also includes significant leadership roles at some of England’s top clubs, where he oversaw global scouting networks, developed cutting-edge data-driven recruitment processes and refined alignment between academy and first-team pathways.
With Fleig’s appointment, Jonathan Jackson will revert back to his role as Chief Finance Officer. We would like to thank Jonathan for his dedication and great work as Interim CEO throughout this transition.
Image: Salford City FC
