Football fans to hunt for millions of free tokens using augmented reality during socios.com summer tour.
Socios.com, the world’s first ‘fan influence’ app, has announced a new feature – a geo-location based augmented reality (AR) feature.
Token Hunt allows users to collect Fan Tokens from all partner football clubs for free – as well as the in-app digital currency, Chiliz ($CHZ) – from anywhere in the world using a smartphone.
A first-of-its-kind platform for football fans, Socios.com distributes Fan Tokens in partnership with globally-recognised football clubs. Partnerships with Juventus, Paris Saint-Germain and West Ham United have been announced, with several more clubs from other top European leagues to be confirmed in due course. Owning Fan Tokens gives users the chance to access exclusive club content and club-branded games, as well as the opportunity to vote on club-delegated decisions.
Socios.com will launch Token Hunt towards the end of July 2019 as part of the Socios.com Summer Tour, allowing fans to familiarise themselves with the platform ahead of the official launch. Fans will be able to load their in-app digital wallets for free for a limited period before the first Fan Token Offerings in September, and before voting in the first live polls in October.
A total supply of $2 million* worth of $CHZ will be available for fans to hunt over the summer period, as well as hundreds of thousands of Fan Tokens. Whether it’s from the comfort of a living room, the office, out-and-about in the city or even on the beach, users can join the hunt on a daily basis from anywhere in the world.
Token Hunt works by layering virtual content – in this case, 3D animations of a club’s Fan Tokens – on top of real-world locations and objects. Based on physical location, determined via GPS and a device’s embedded digital compass, fans are able to ‘capture’ Tokens through their smartphone’s camera. Once a $CHZ or Fan Token is captured, it is added to the fans in-app digital wallet.
Alexandre Dreyfus, Socios.com CEO said: “Token Hunt has always been a key feature on the Socios.com app, but we wanted to launch ahead of time to allow fans to ‘power up’ their digital wallets over the summer period, to be in pole position when the first Fan Token Offerings begin in the Autumn.
“The more Fan Tokens a user collects, the more influence they have over club decisions. The more $CHZ a fan collects, the more Fan Tokens they can eventually buy, increasing the rewards and experiences they can redeem. Fan Tokens will be available anywhere in the world, giving football fans the ability to connect with their club regardless of location.
“It’s also a fantastic opportunity for clubs and their sponsors to simultaneously engage fans thousands of miles apart with the same experience.”
Max Rabinovitch, Chief Strategy Officer for Socios.com, said: “We’re also developing a platform-wide algorithm to power our Fan Power Rankings. These Power Rankings will let our fans compete with each other across the globe and across regions, on club-specific and app-wide leaderboards for the bragging rights (and VIP experiences) that come with being publicly recognized as a clubs’ top fan on Socios.com.
“Everything from simply logging in and voting, to participating in gamified features like our Token Hunt and more, all contribute to fans’ Power Ranking scores. This is the perfect opportunity for early adopting fans to earn their Fan Tokens first and gain a competitive edge.”
Additional football clubs and sports verticals will be added to Socios.com later in the year, all with additional Token Hunts. In the future, this feature will allow fans to collect free tokens at special fan events around the world and/or during certain matches.
The number of tokens available during the Daily Global Token Hunts will be limited per user, however, a concentrated supply of both Fan Tokens and $CHZ will be available in certain major cities across Asia and Europe as part of the Socios.com Summer Tour. The tour is set to begin in Singapore this July. In these cities, ‘Token Hunters’ will be able to collect dozens of tokens, until that city’s supply is exhausted or the time expires.
