Sportbiz Europe Returns To Barcelona In October
SPORTBIZ EUROPE, the sport business congress, returns to Barcelona with its fifth edition to be held at the former Estrella Damm factory from October 8 to 11.
After four successful editions in the city, the event has established itself as a must-attend gathering for a sector that that continues to grow and that in 2028 will reach a turnover of 622,000 million euros, according to the German statistics portal Statista.
With a multisport approach, SPORTBIZ EUROPE will bring together speakers from around the world who are leading the business strategy of some of the most important sports organisations on the international stage.
For four days they will present the main trends in the industry and how they are applying innovation and technology in their respective companies. This is very valuable information for forecasting what the future of the sector will be.
The congress also provides an excellent opportunity for networking and exchanging ideas and knowledge, fostering connections between different sectors and regions across the globe.
Speakers of international renown
The speakers confirmed for the congress are top level and include, among others, Sharon Fuller, Head of Content & Social Media NBA; Dan Ginger, Newcastle United Football Club, Director Of Brand, Marketing & Digital Media; Paulius Motiejunas, Euroleague Basketball, CEO; Pedro Félix Da Costa, Apex, Founding Partner; Giulia Lang, Bundesliga DFL Digital Sports, Senior Product Owner APP; Lucas Bugter, 433, Business Development Director; Sophie Morris, European Sponsorship Association, Chair; Maurits Schön, COO OneFootball; Pedro Caffa, Social Media Manager FIFA; Reem Abdalazem Bossaty, Diario AS, Sports writer; Alex Ferrer Kristjansson, Euroleague Basketball, Senior Director Marketing and Communication; Cristina Pitarch, Google Cloud Security, General Manager EMEA; Leandro Petersen, Chief Commercial Officer & Marketing AFA; Brian Heinen, Blockchain in Europe; Esteban González, FIBA, 3×3 Digital Content Manager and Maurits Schon, One Football, Chief Operating Officer.
The agenda of presentations will focus on the six topics that are currently setting the pulse of the industry: Fan Experience, Inspirational Brands, Content & Platforms, eSports & Gaming, Artificial Intelligence applied to sport and Innovation & Sportech.
The Congress, organised by Good Morning Sports, has the support of the Johan Cruyff Institute as main partner and the Consejo Superior de Deportes, Barcelona Sports Hub, European Sponsorship Association, Cambra de Barcelona, Barcelona Capital Náutica, AFYDAD, Sociedad Española de Economía del Deporte (SEED) and Asociación del Deporte Español, as institutional support. Other recognized brands such as Estrella Damm (official beer), BusForFun (mobility), and The Venue Barcelona (strategic partner) also support an event that counts with the newspaper SPORT as media partner.
