West Ham United Launch Fresh New Website Design
West Ham United has revealed a new design and enhanced user experience for the club’s official website, whufc.com.
The bold redesign of its online home heralds a new era for the Hammers’ digital presence, bringing supporters an improved experience across desktop, mobile and tablet and allowing fans to interact with the club more deeply than ever.
The new design of the website brings a joined-up approach to digital platforms, with partner agency Other Media having also worked on the club’s successful Official Mobile Apps.
The newly relaunched whufc.com features a host of new engaging features for Hammers supporters to enjoy, alongside a cleaner, crisper and intuitive viewing experience across all devices.
The remodelled match centre features in-depth stats, audio commentary, text updates and more and the clean, modern and fully accessible design, along with improved navigation, means fans can access what they need quickly and easily, from desktop to mobile screens.
In order to give supporters the best possible digital experience in all interactions with the club supporter groups from the Independent Supporters’ Committee, to the Disabled Supporters’ Board, have provided valuable insight and feedback throughout the process.
George Crabb, Managing Director at Other Media, commented: “West Ham’s digital focus really is world class and the attention to detail in their new website reflects this. Fans can find everything they need and enjoy the experience. The club can now manage web and app seamlessly together and feel the benefits both operationally and commercially.”