Geoff Wilson Consultancy


Sports Strategist 


Geoff runs his own marketing and communications consultancy business, with a focus primarily on sport. Previously Head of Marketing & Communications at the Irish FA he was responsible for public relations, commercial programs, brand development and communication to fans.


Geoff works with the likes of FIFA, UEFA, AFC, FIBA, and other global sports organisations in a wide range of areas from strategic planning, marketing and communications, digital, fan engagement, public affairs and knowledge sharing/exchange programs. In addition, Geoff consults with several sports tech companies in the CRM, eSports, wearable and fan engagement space. Geoff is a part-time lecturer in marketing at Queen’s University Belfast and is Chair of Netball Northern Ireland as well as a member of the board at Tourism Northern Ireland.