Chelsea FC Women Sign Official Training Kit Sleeve Partner
Chelsea FC Women has announced a new multi-year partnership with Constant Contact, a US-based digital marketing company who will become the team’s Official Partner, and the first women’s-only Official Training Kit Sleeve Partner.
The team will wear newly branded Constant Contact training kits to warm up in pre-match, and branding will be featured across the player arrival zone and tunnel where the teams walk out, with visibility on social posts throughout the matchday.
Constant Contact has also produced thousands of flags for fans to raise to help build an incredible atmosphere at the match.
The relationship will see both organisations expand visibility for each other, through the international fanbase of Chelsea Women and the small business community both across the UK and globally.
In addition, Constant Contact’s branding will feature on the sleeve of the team and staff’s kit as they train and warm up pre-match for league and domestic competitions. The partnership will also see the two organisations work together to create compelling campaigns with first-team players.
Aki Mandhar, Chelsea FC Women’s Chief Executive Officer, said: “As we continue on the mission of delivering our strategic growth plan for Chelsea Women, it is with great pride we today welcome Constant Contact to our growing portfolio of women’s-only partners.
“We look forward to starting this journey together and working in partnership to support each other’s ambitious growth plans.”
Erika Robinson, UK General Manager at Constant Contact, added: “We’re thrilled to partner with Chelsea FC Women, a team that embodies resilience, determination and success – values that resonate deeply with our mission to empower small businesses.
“Through our support of Chelsea FC Women, we are furthering our mission to empower individuals and communities that have traditionally faced barriers to success in business and sport.”
Image: Chelsea FC Women